LinkedIn isn’t just for people looking for jobs or employers looking to hire. LinkedIn is the top business networking site, and therefore if you’re a business, you should most definitely be on it and using it to your advantage. When people search your name and they stumble upon your LinkedIn, you want it to appear professional and active. So how do you do this? We’ll tell you! Refine your personal…

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Welcome to The World Wide Web

…Welcome back, we should say! The wonderful world wide web (that’s a mouthful, huh?) showed up on August 6, 1991 – almost 28 years to the date. Without the incredible creativity and tenacity of the men and women who paved this digital path for us, WIDSIX would not be a company. Not only do many of our clients utilize our website design and development services,  but they also bring us…

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The Importance of Local SEO

If SEO wasn’t complicated enough, let me introduce you to local SEO. However, local SEO is actually pretty straightforward and exactly what it sounds like. We’ll explain it a little more in detail in the next section, but basically this kind of SEO leverages your location in the world to market products and get more traffic to your website. This is crucial because, according to Moz, 90% of purchases take…

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How To Write A Blog Post

Well everyone, it’s my time to shine! This week’s blog post is all about… how to write a blog post! I know a thing or two about this topic (I should hope I do, anyway, since I write these things every week). Crafting blog posts is super fun, because it’s a great way to express your creative side and learn something new. Plus, it’s one of the best ways to…

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Building Pillar Content for Your Website

Pillar Content is exactly what it sounds like. Think about the purpose of pillars in architecture. They serve as the part of the foundation that holds everything else up, the element upon which everything else is built. This is why pillar content is also sometimes referred to as cornerstone content. Essentially, it’s the base content that all of your other content revolves around. Because of this, your pillar content needs…

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Your Guide to the A9 Algorithm

If you run your business primarily through e-commerce platform Amazon.com, this article is for you. In the marketing world, SEO is, like, kind of a big deal. But the primary focus of SEO is getting ranked on search engines like Google. The A9 Ranking Algorithm is the Amazon version of this process. Stay tuned and we’ll give you the rundown of everything you need to know about this algorithm and…

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How to Choose the Right Font

Remember when you were a kid, and your favorite font was Comic Sans? You’d slap that shit on anything. It was quirky, it was different, it was fun! It was the best font in the world! Well not anymore boys and girls, Comic Sans has been CANCELLED! If you’re still using Comic Sans in 2019, be prepared to have your existence roasted to a crisp by everyone on the Internet….

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The Evolution of Social Media

In this *special edition* of WIDSIX Written Word, we’re celebrating World Social Media Day 2019 by diving into a timeline of the most influential social media networks in the brief yet rich history of the Internet. Because we’re an advertising agency (duh) we know better than anyone just how important social media is to successful marketing endeavors. For that reason, we’re paying homage to the pioneers, pathfinders, and powerhouses of…

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Summer is the slow season in the marketing and advertising world. In fact, it’s kind of a slow season for everyone and everything, even the businesses and clients we serve hit a decline in revenue and traffic. You’d think the market would be heating up in summer… what gives?! Tons of people go on vacation during summer, so they’re not really thinking about interacting with content or consuming goods. Kids…

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What NOT to Do on Instagram

Instagram is a magical place. You can share photos and stories with your followers, interact and engage, and advertise your brand in the most fun way possible. But are you using Instagram to its fullest potential? Even more importantly… are you using Instagram right? Now you may be thinking, hey wait a minute, I thought you just said this was supposed to be fun! But there are rules?! Not so…

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We're particularly on the hunt for someone with experience in business development, but we've always got our eye out for fresh talent in a variety of areas 👀
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