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Welcome to The World Wide Web

…Welcome back, we should say! The wonderful world wide web (that’s a mouthful, huh?) showed up on August 6, 1991 – almost 28 years to the date. Without the incredible creativity and tenacity of the men and women who paved this digital path for us, WIDSIX would not be a company. Not only do many of our clients utilize our website design and development services,  but they also bring us…

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The Evolution of Social Media

In this *special edition* of WIDSIX Written Word, we’re celebrating World Social Media Day 2019 by diving into a timeline of the most influential social media networks in the brief yet rich history of the Internet. Because we’re an advertising agency (duh) we know better than anyone just how important social media is to successful marketing endeavors. For that reason, we’re paying homage to the pioneers, pathfinders, and powerhouses of…

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Some may say that the best part of creating a budget is getting it over with. And yes, budgeting may force you to confront the fact that you simply don’t have the funds to put all of your best marketing schemes into action. It’s a huge bummer having to “kill your darlings” when it comes to all of your brand development aspirations for the sake of allocating funds appropriately. However,…

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Meta Descriptions: yet another complicated element of the ever-elusive SEO. But despite its name, this is perhaps one of the more straightforward aspects of optimizing search engine results. With the right keywords and solid copy, a good meta description can land your website a top spot on Google search results, leading to increased traffic to your page. What is a Meta Description? A meta description is text within the HTML…

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How to Define Your Audience

Here at WIDSIX Written Word, we talk a lot (and I mean a lot) about how important it is to “know your audience.” But we promise this stuff’s important. In fact, it’s the very foundation of all highly successful marketing campaigns — provided you do it right. And we want to help you do it right. Therefore, this week’s blog is all about how to nail down who your audience…

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WIDSIX Free Resources for DIY-ers

We get it, sometimes you can’t (or don’t want to) relinquish power over to an advertising agency to handle your communications. Perhaps it’s just not in the budget, or you’re not quite ready to give someone else a hand in developing your brand — it’s fine, we’re not bitter… we’ll be here when you’re ready 😉 Jokes aside, there are so many of those out there who really want to…

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The Power of Infographics

in·fo·graph·ic /ˌinfōˈɡrafik/ noun a visual image such as a chart or diagram used to represent information or data. “a good infographic is worth a thousand words”   Infographics are all the rage in the design and development world nowadays. And it’s clear to see why: they encompass everything that is hip in the modern age of marketing. Impressive visuals combined with helpful tidbits of information, presented in a simple and…

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How to Build Your Email List

Email messaging is one of the best ways to reach a large audience because not only is an email fairly straightforward and quick to whip up, it’s also extremely cost effective. But sending mass emails is only effective when you have an actual mass of people to send those emails to. And when email databases lose around 22.5% of subscribers each year, it’s one-hundred percent necessary to have a continuous…

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Despite Facebook’s significant scandal making headlines in early 2018, the company itself has not stopped growing even with the threat of data breaches. In fact, according to Facebook’s 2018 Fourth Quarter earnings report, the platform saw a 9% increase of daily (DAU) and monthly (MAU) active users, bringing the new average DAUs to 1.52 billion and MAUs to 2.32 billion this past year. Facebook is far from dead and buried,…

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“If you think it’s expensive to hire a professional to do the job, just wait until you hire an amateur.” — Red Adair Over the past few years, there has been a rise in DIY-style website builders that cater to anyone from the everyday individual to massive companies. And it makes perfect sense why these tools would catch on. They’re simple, easy to use, sharp looking, and they save you…

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  • Just two unusually tall dudes hangin' out. 💁‍♂️ Behind the scenes of a #WIDSIX photoshoot with Brian Frey (@agenttallfrey) and John (@roopedogg)! 📸
  • This month we are celebrating #SoberSeptember 🧘‍♂️ with a proud #ClientShoutout! Arizona Addiction Recovery Center (@arizonaaddictioncenters) and Scottsdale Recovery Center (@scottsdalerecoverycenter) are helping people beat addiction and live happy, healthy lives of sobriety.🌻 #azaddiction
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  • Behind every cutting-edge device and innovative software is a team of programmers who make our modern day technology possible.💻⌨🖱
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#DayOfTheProgrammer is celebrated on the 256th day of every year. The number 256 was chosen because it is the number of distinct values that can be represented with an eight-bit byte.👾
  • We will always remember that day, those lives, and the loss. We're forever changed and shaped by that fateful day and we stand with those who are hurting today. 🇺🇸 #NeverForget
  • Our resident tea-drinker☕ Josh (@jtsheble) snapped this photo at Copper Star Coffee (@copperstarcoffee) — topped off with a #widdy of course.😎⭐ Go grab a drink and support a locally-owned shop!
  • The #WIDSIX truck made a pit stop at the BMX/skate park in Showlow, AZ last weekend! 🚴
  • Happy Labor Day from the #WIDSIX family!⭐ How's everyone spending their three-day weekend?!🎡⛺🛌
  • In our industry, there's enormous pressure to create more content more quickly than ever before. But what happens when we sacrifice creativity and quality for the sake of quantity? 😰
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At #WIDSIX, we believe in authenticity and providing value above everything: which is why you'll never get mass-produced, cookie-cutter content from us. #keepcreativityalive‼
  • August may be #NationalGolfMonth 🏌️‍♂️ but our client and realtor extraordinaire Brian Frey (@agenttallfrey) is ALWAYS coming out swinging — on the green and in the real estate game!🔥

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