The worst thing you can do for your brand is hire a marketing agency that will produce cookie-cutter content for an exorbitant price. Not only will your fans be able to tell that you’re speaking to them through generic copy-and-paste methods, but you’ll end up wasting precious advertising funds in the process. And when you’re a sports team looking to gain traction with potential new fans or marketing any kind of sporting event, it’s even more crucial to put content out that is going to get current and prospective followers hyped up. What you definitely do NOT want to do is turn them away with bland, formal copy that sounds exactly like the last fifty advertisements they just scrolled by on their social media feed. The solution? Use a boutique sports marketing agency!

No, “boutique” doesn’t just refer to quaint, cute-sy women’s clothing and accessory stores. In terms of marketing agencies, “boutique” means the firm is smaller, more personalized, and more cost-effective than the large, powerhouse marketing agencies out there. And if the sports team or event you’re representing is sizable in terms of fans and attendees, your first inclination might be that only a big marketing firm can handle the scope of your projects. However, this is not actually the case. In fact, huge agencies are more likely to be inefficient and disorganized due to the extensive chain of command and sheer number of projects they take on. Not only might your brand fall to the wayside and get lost amongst a sea of other tasks, but you lose out on the personal touch you’d get with a boutique sports marketing agency.

Boutique sports marketing agencies are also always looking for ways to think outside of the box and get creative. They’re not like big companies who have developed a “formula” that’s one-size-fits-all. And because these firms are small, they’re able to dive deep with things like SEO and SEM, getting you search keywords and content that’s perfectly tailored to your needs. This also helps when you want something changed or fixed, because usually you’ll know exactly who to talk to, making the process streamlined and more effective. And at a boutique firm, there are rarely any overhead costs because of the small size. Typically, as with any small business, there is a small number of highly qualified staff ready to tackle your next campaign, which helps keep costs low.

Finally, a boutique agency is just more intimate. When you choose a small agency, you might even find yourself feeling like you’ve become part of a family. When you first reach out to a boutique sports marketing agency, you might be surprised when you call the office and the CEO answers the phone! You don’t have to spend time on hold or get caught in an endless loop of people trying to get help with your marketing. It’s personal touches like this that will give you a leg-up in the industry.

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  • Our cutest employee celebrated her 1st birthday last week at @ohsobrewery (complete with the most adorable doggy cupcakes)! 🐶🎈 Happy Birthday Willow! 😄🎉
  • For #NationalNonprofitDay, we want to shine the spotlight on our wonderful client, Delia Foundation. 
Delia Foundation is creating communities that optimize health and well-being.
They are enhancing and enriching lives across key core components for well being, using a whole-person approach to the mind, body, and soul through education, supporting programs, and love.​ Organizations like Delia Foundation serve our communities and work tirelessly to create a better life for millions of people across the globe. 🌎💫
  • Please excuse us while we drool over this perfect burger... courtesy of our new friends at Daily Dose Grill (@dailydosegrill)! We are stoked to have the opportunity to help them grow their social media pages (and looking forward to more glorious food pics... 🤤🍔).
  • This @bonandvivspikedseltzer is looking pretty slick all dressed up in a #WIDSIX koozie 😎❄ What's your go-to summer beverage? 🍹
  • Creative ➕ Design ➕ Social ➕ Branding = #WIDSIX 😎 🤘 We aim to redefine the value and expectations of creative services by taking up intentional yet disruptive space in our industry. Hit us up if you're looking for an ad agency that will help YOU. 💯 🔥 #getWIDSIX
  • Double #Widdy for the win! Which logo design would you rock on your ride? Comment 'Left' or 'Right' 👏 🔥 #WIDSIX #WIDSIXintheWild
  • #ClientHighlight - #WIDSIX has a lot to offer when it comes to marketing services, and these two (@dani_crowell & @jared_vidales) utilize a little bit of everything we do! 😉 This power couple is an industry leader in AZ and we couldn't be more stoked to be in their corner helping them take over, one company at a time! 💯 🎉
  • #WIDSIXintheWild - Move over Waldo, it's time to play "Where's Roope?" 💢 👀  #WIDSIX
  • #WIDSIX began because Roope was frustrated with the web agencies he hired to do projects...so he started doing them himself. Fast forward, we've now been doing this for 12+ years! Here is a handful of some of our fave projects for #WorldWideWebDay.
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Your digital presence matters more than ever, that's why we make bomb websites that give our clients visibility and credibility. Peep more of our designs, link in bio! 🔗
  • You know what they say ... like father, like son! @roopedog 😎 Future #WIDSIX crew member repping the 🔥 new merch! 💯 What do you think of the new design❓

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