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Top Typography Trends for 2020

Typography can make or break a design layout. It’s debatably more important than all other art elements, because it draws the eyes to the message of the page. You can use typography to do anything from draw a reader’s attention to a certain word or sentence to portraying a certain feeling or tone just through the aesthetic of the font! If you want to stay up-to-date on all things trendy…

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// WIDSIX WRITTEN WORD //

What To Include In Your Brand Guidelines

Your brand guidelines are essentially the Bible of your company’s marketing endeavors, and you (and everyone employed with your company) are its loyal worshippers. You must live and breathe the brand. Love the brand. BE the brand. But most importantly: Follow the brand guidelines.  But brand guidelines don’t write themselves. In this article, we’ll tell you exactly what you need to include to craft a comprehensive brand guideline that you…

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How to Choose the Right Font

Remember when you were a kid, and your favorite font was Comic Sans? You’d slap that shit on anything. It was quirky, it was different, it was fun! It was the best font in the world! Well not anymore boys and girls, Comic Sans has been CANCELLED! If you’re still using Comic Sans in 2019, be prepared to have your existence roasted to a crisp by everyone on the Internet….

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Why Do You Need A Clear Brand Message?

We’ve been in the marketing world long enough to hear all kinds of horror stories. We’ve sat in countless rooms with people who had a big question mark on their face. We’ve been asked the question “why isn’t _____ working?” It really comes down to one thing…lack of brand messaging. So, we suggest that before you launch your website, post on social, or even decide on a logo – you…

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The Value of Visual Branding

The word “branding” can be an enigma to many new and small business owners. The term can be misrepresented as just a logo or a cool name, but at its essence it is so much more. A brand identity is the sum of all of it’s parts: the symbol, the name, the color, the font and any other items you’d include that shape how your brand is perceived. It is…

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// WIDSIX WRITTEN WORD //

Are You Fitting In Or Belonging?

Recently, I found  myself in a situation where I was selected to join a team of people that are incredibly talented and, from my perspective, all a step above where I currently stand in comparison. I felt inadequate and out of place. My interests, hobbies, communication style, and way of thinking seemed to be vastly different than that of my peers and combined with my quiet nature, I was struggling…

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  • Making a splash 🌊 at Rainbow Lake!
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#WIDSIX #truck #Fordtruck #mudding #brandyourself #brandedstickers #branddevelopment #branddesign #trucklife #RainbowLake #northernaz #mudbogging #arizonaliving #az #pinetoplakeside
  • Shoutout to our friends at @scottsdalerecoverycenter!🎉 They are now offering Telehealth sessions for recovering addicts during the COVID-19 crisis. Everyone is advised not to leave their homes which means that recovering addicts cannot attend support meetings, therapy sessions, or receive the vital care they need. Scottsdale Recovery Center is doing their part to ensure their patients stay sober and safe in the midst of this worldwide issue. Way to go SRC! 🙌
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#WIDSIX #SRCStrong  #clientshoutout #featuredclient #recoveryresources #telemedicine #scottsdalerecoverycenter #addictiontreatment #rehab #addictionrecovery #dogood #coronavirus #covid19 #telehealth #addictiontelehealth #phoenixaz #scottsdaleaz #arizona #az
  • A side effect of everyone working from home is the increase in phone meetings, which we can all agree are often... chaotic. This is exactly why we created a handy little Conference Call Bingo sheet for you to fill out after you've given up on trying to hear what Bill from Accounting is saying through the hideous, screeching feedback. -
(Seriously, please fill this out and send us the results 🤣)
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#WIDSIX #conferencecall #conferencecallbingo #bingo #game #games #remotework #workfromhome #template #quarantine #quarantinelife #fun #adagency #arizona #phoenixaz #phoenix
  • Account Manager by day, yoga instructor by night... @kaitlin.eazer does it all! 🧘‍♀️
📍 @merkabayoga
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#WIDSIX #yoga #sidecrane #sidecrow #yogapose #yogalife #yogateacher #yogi #Namaste #healthylifestyle #fitness #azyoga #arizonayoga #arizona #phoenixaz #azliving
  • Working from home this week❓ Here are some productivity tips:
🔸 Declutter + clean your workspace.
🔸 Get ready for the day (no PJs allowed!)
🔸 Open those blinds to make your space bright and come alive with natural light.
🔸 Set goals + a schedule to maximize productivity.
🔸 Take breaks to get up, stretch, and walk around every once in a while.
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#WIDSIX #remotework #productiveworktips #productivitytips #workfromhome #homeoffice #homeofficetips #selfimprovement #productive #worktips #laptopstickers #brandyourself #advertisingagency #arizona #dtphx #phoenixaz
  • We 💛 AZ local businesses, so it's tough to see them struggling due to the mandated restaurant shutdowns. Here are just a small handful of our favorites — and they're all offering delivery and take-out during this time, some even with great discounts and/or free delivery‼ Go grab some yummy food + support local!
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In order from left to right ➡️ @azwilderness ➡️ @dailydosegrill ➡️ @thehenryrestaurant ➡️ @ohsobrewery
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#WIDSIX #azbrewery #localfirstaz #localazrestaurants #azrestaurant #azsmallbusiness #azliving #arizonaliving #az #arcadiaaz #scottsdaleaz #phoenixaz
  • #FridayFavorites 👉 Social Media Manager Ana @ageezzyy loves hanging out at Elevate Coffee Co. This amazing spot was not only voted best coffee in North Phoenix, but they also donate a percentage of their profits to @water4kidsint, a nonprofit that drills wells in Uganda, India and the Philippines.
📍 @elevatecoffeeco
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#WIDSIX #adagency #remotework #focusonthegood #elevatecoffeeco #coffeecompany #phoenixcoffee #azlocalbusiness #dogood #workday
  • Spotted on a barista's water bottle at The Henry‼️👀 #slapawiddy
📍 @thehenryrestaurant
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#WIDSIX #brandedsticker #brandyourself #branddevelopment #adagency #PhxOG #phoenixaz #arizona #advertisingagency  #az
  • Sham-rockin' green #WIDSIX shirts for St. Paddy's day! 🍀 #LuckyAF #Shenanigans
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#WIDSIX #StPatricksDay2020 #StPatricksDay #StPaddys #adagency #marketingagency #digitalmarketing #socialmedia #socialmediamarketing #Instagram #squad #squadgoals #phoenixaz #azliving #arizona
  • #FridayFavorites 👉 Our graphic design wizard Mandy is a big fan of Swig (formerly known as The Soda Shop). "It’s got a great atmosphere," she said. "And the workers are super nice and chill!" Not only is it a great place to work, they've also got unique, delicious soda concoctions 🍹
📍 @thesodashop_
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#WIDSIX #azsodashop #sodashop #graphicdesigner #graphicdesign #webdesign #creativeprofessional #adagency #design #adagencylife #azlocalbusiness

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