// WIDSIX WRITTEN WORD //

How to Write a Killer Instagram Caption

Writing an engaging Instagram caption is no simple feat. Social media scrollers have a limited attention span, so fitting everything you want to say into a brief, easily digestible few sentences can seem impossible. Fortunately, Instagram puts a heavy focus on visual imagery, so the captions come second in importance to a high quality, eye-catching image. However, a great caption can go a long way in encouraging engagement, which is…

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Boosting certain posts on social media can greatly increase your scope of reach and help you gain more followers more quickly. But there’s an art to it. Boost the wrong posts, and people who see them will write your brand off β€” potentially forever. But boost the right posts, and magic can happen. So how do you avoid putting the wrong posts up on that pedestal? And how do you…

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