I spent the majority of my college and adult life believing that I was destined to work in the music industry. The degree I chose, the internships I pursued, and the extra-curricular studies I engaged in revolved around that world. I was intoxicated with everything that went in to the production of an album, the logistics of producing a nationwide tour, and getting a hit single on the radio. Not only did I love the process, I loved the product even more.

Music has always been my primary source of joy and communication. Songs have always spoken to me in ways that words never were able to and all of that rolled together made me believe that a career in that industry would be the dream. So, I spent 6 years in that world both on a small scale and also for a large multi-billion dollar record label. And all the while, I was miserable. I was doing exactly what my goal was, yet every day I felt myself becoming less joyful and more bitter. While I believed it was what I wanted, it became apparent that what I had a passion for did not necessarily transfer in to a profession. Change is never easy, but a career change may be one of the most unsettling and nerve wrecking types.

That revelation shook my ‘plan’ to ashes and confused the hell out of me. As someone driven my plan making and to-do creating, falling back to “what am I going to do with my life” broke me. However, in that brokenness I was able to truly think about what a successful career for me would look like – not what industry, not what title, and not at what timeline I wanted. I took a step back and realized that success for me looked like being able to utilize my strengths in a creative space while breeding hospitality and inclusion. Through that evaluation I was fortunate enough to find not only an organization that fuels my passion for that, but I found a crew of people that allow me to thrive in the areas that matter to me, an opportunity to take ownership, and a space that makes me feel safe and proud.

Not all plans work out (as much as I hate that fact), but more often than not a better “plan” comes from it. I have to constantly remind myself that is okay to fail and to be wrong. This is a daily lesson that I force myself to speak with confidence because it is so out of my comfort zone. However, if I hadn’t chosen to accept that truth I would not be at the greatest place in both my personal and professional career.


  • The big man in charge is out here, living his best life this summer.

Hey Robyn, you're looking good in that @iconicarizona hat. #WIDSIX
  • We can't get over this little nugget. ๐Ÿถ Our client Kelly's pup is the cutest thing we've ever seen and we thought you all should see him. So...you're welcome.
  • We think those #WIDSIX stickers look right at home on our #WIDSIXCrushWednesday's laptop, don't you agree? Daphne's been a constant supporter of what we do and we are honored she reps us on the daily. Thanks for being a badass female entrepreneur and keep grinding, girl! ๐Ÿ–ค
  • We're just sitting here lusting over the work our client did on this truck! That red though ๐Ÿคฉ Seriously, @smcvinylworks is the best in the valley if you're looking to upgrade your ride. #smcvinylworks
  • Get up. Grind. Repeat. ๐Ÿ’ช #getyourhustleon
  • T*G*I*F ๐Ÿ˜ But for real, though, we're always cheesin' this hard when we're together. #lovewhatyoudo #WIDSIX
๐Ÿ“ธ: @mitchwolfert
  • We've got a hankering for a game of cornhole (or bags ๐Ÿ™„). Anyone wanna challenge us to a face-off? Winner buys the beers!
  • We're thankful to live in this country and in this state. ๐Ÿ”ดโšช๐Ÿ”ต We wish you all a happy and safe 4th of July with those you love most.
  • #TacoTuesday ๐ŸŒฎ is one of our favorite days of the week. We're sharing a few of our suggestions of the best places to snag the delicacy around the valley.
๐Ÿ“: Los Favoritos on Broadway & McClintock
๐Ÿ“: Rosita's Place on 24th & McDowell
๐Ÿ“: Lulu's Taco on Gilbert & Guadalupe
  • Have you toyed with the idea of using influencer marketing for your brand? There's a lot more that goes into planning and executing this than just finding a cute girl with a big following. Click the link in our bio for more info! โฌ† #WIDSIX

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