Pay. Per. Click. It’s exactly what it sounds like: Advertisers only pay when their ad is clicked. You’re literally getting exactly what you pay for. Or I guess… paying...
Imagine you buy a videogame. You’re super stoked to play it. You put the disc into the console, fire it up, the loading screen starts … Suddenly, your character...
68% of the U.S. adult population is on Facebook, and of that 68%, 74% of users visit the platform every day, according to Pew Research Center. So if you’re...
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