Typography can make or break a design layout. It’s debatably more important than all other art elements, because it draws the eyes to the message of the page. You...
Your brand guidelines are essentially the Bible of your company’s marketing endeavors, and you (and everyone employed with your company) are its loyal worshippers. You must live and breathe...
We’ve been in the marketing world long enough to hear all kinds of horror stories. We’ve sat in countless rooms with people who had a big question mark on...
Social media influencers. The concept is pretty straight forward. Let’s start off with what an influencer is: these people have a significant following/fan base on social media, and their...
The word “branding” can be an enigma to many new and small business owners. The term can be misrepresented as just a logo or a cool name, but at...
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