Meta Descriptions: yet another complicated element of the ever-elusive SEO. But despite its name, this is perhaps one of the more straightforward aspects of optimizing search engine results. With the right keywords and solid copy, a good meta description can land your website a top spot on Google search results, leading to increased traffic to your page. What is a Meta Description? A meta description is text within the HTML…

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// WIDSIX WRITTEN WORD //

How to Define Your Audience

Here at WIDSIX Written Word, we talk a lot (and I mean a lot) about how important it is to “know your audience.” But we promise this stuff’s important. In fact, it’s the very foundation of all highly successful marketing campaigns — provided you do it right. And we want to help you do it right. Therefore, this week’s blog is all about how to nail down who your audience…

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Social media contests are an amazing way to boost engagement and gain new followers. They are also just plain fun and a great way to show your appreciation to your fans. Here are some of our suggested DO’s and DON’Ts for running your own social media contest or sweepstakes! DO: Understand your audience Every good marketer knows that one of the most important elements of communications is knowing who your…

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// WIDSIX WRITTEN WORD //

WIDSIX Free Resources for DIY-ers

We get it, sometimes you can’t (or don’t want to) relinquish power over to an advertising agency to handle your communications. Perhaps it’s just not in the budget, or you’re not quite ready to give someone else a hand in developing your brand — it’s fine, we’re not bitter… we’ll be here when you’re ready 😉 Jokes aside, there are so many of those out there who really want to…

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We LOVE seeing photos of our clients in action 🤩 Dental hygienist Hannah is working hard to make this patient's smile sparkle ✨😄
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  • WIDSIX #2020 Kick-Off Dinner with our California partners was a huge success! Thanks to @ohsobrewery for hosting. Hyped to see what we will accomplish this year 😎🔥
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  • #ClientSpotlight ➡️ @dailydosegrill
It's Friday‼️ You know what that means... it's brunchin' time 😎 Daily Dose is the ultimate breakfast + lunch spot (I mean, how can you resist these chorizo tacos?🌮).
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  • What are some of the biggest marketing fails you've seen in the last two decades? Tell us in the comments!!👇 And check out our most recent blog post for what we think were the Biggest Marketing Fails Since Y2K! (Link in bio!) .
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  • ‼️JOB OPENING‼️ We're on the hunt for a Paid Media Expert🔍 Are analytics your thing?📈 Do you love strategizing and crafting the perfect paid media campaigns? We want you on our team!😊 Must have five (5) years of experience to apply. Please send all application materials to ivette@widsix.com
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  • Meet Mandy Matthews (AKA: MK)!👋 She's a recent grad, but she's already more than proven herself as an AMAZING graphic designer + member of our crew! Welcome MK🤩
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