Meta Descriptions: yet another complicated element of the ever-elusive SEO. But despite its name, this is perhaps one of the more straightforward aspects of optimizing search engine results. With the right keywords and solid copy, a good meta description can land your website a top spot on Google search results, leading to increased traffic to your page. What is a Meta Description? A meta description is text within the HTML…

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// WIDSIX WRITTEN WORD //

How to Define Your Audience

Here at WIDSIX Written Word, we talk a lot (and I mean a lot) about how important it is to “know your audience.” But we promise this stuff’s important. In fact, it’s the very foundation of all highly successful marketing campaigns — provided you do it right. And we want to help you do it right. Therefore, this week’s blog is all about how to nail down who your audience…

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Social media contests are an amazing way to boost engagement and gain new followers. They are also just plain fun and a great way to show your appreciation to your fans. Here are some of our suggested DO’s and DON’Ts for running your own social media contest or sweepstakes! DO: Understand your audience Every good marketer knows that one of the most important elements of communications is knowing who your…

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// WIDSIX WRITTEN WORD //

WIDSIX Free Resources for DIY-ers

We get it, sometimes you can’t (or don’t want to) relinquish power over to an advertising agency to handle your communications. Perhaps it’s just not in the budget, or you’re not quite ready to give someone else a hand in developing your brand — it’s fine, we’re not bitter… we’ll be here when you’re ready 😉 Jokes aside, there are so many of those out there who really want to…

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  • Making a splash 🌊 at Rainbow Lake!
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#WIDSIX #truck #Fordtruck #mudding #brandyourself #brandedstickers #branddevelopment #branddesign #trucklife #RainbowLake #northernaz #mudbogging #arizonaliving #az #pinetoplakeside
  • Shoutout to our friends at @scottsdalerecoverycenter!🎉 They are now offering Telehealth sessions for recovering addicts during the COVID-19 crisis. Everyone is advised not to leave their homes which means that recovering addicts cannot attend support meetings, therapy sessions, or receive the vital care they need. Scottsdale Recovery Center is doing their part to ensure their patients stay sober and safe in the midst of this worldwide issue. Way to go SRC! 🙌
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#WIDSIX #SRCStrong  #clientshoutout #featuredclient #recoveryresources #telemedicine #scottsdalerecoverycenter #addictiontreatment #rehab #addictionrecovery #dogood #coronavirus #covid19 #telehealth #addictiontelehealth #phoenixaz #scottsdaleaz #arizona #az
  • A side effect of everyone working from home is the increase in phone meetings, which we can all agree are often... chaotic. This is exactly why we created a handy little Conference Call Bingo sheet for you to fill out after you've given up on trying to hear what Bill from Accounting is saying through the hideous, screeching feedback. -
(Seriously, please fill this out and send us the results 🤣)
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#WIDSIX #conferencecall #conferencecallbingo #bingo #game #games #remotework #workfromhome #template #quarantine #quarantinelife #fun #adagency #arizona #phoenixaz #phoenix
  • Account Manager by day, yoga instructor by night... @kaitlin.eazer does it all! 🧘‍♀️
📍 @merkabayoga
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#WIDSIX #yoga #sidecrane #sidecrow #yogapose #yogalife #yogateacher #yogi #Namaste #healthylifestyle #fitness #azyoga #arizonayoga #arizona #phoenixaz #azliving
  • Working from home this week❓ Here are some productivity tips:
🔸 Declutter + clean your workspace.
🔸 Get ready for the day (no PJs allowed!)
🔸 Open those blinds to make your space bright and come alive with natural light.
🔸 Set goals + a schedule to maximize productivity.
🔸 Take breaks to get up, stretch, and walk around every once in a while.
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#WIDSIX #remotework #productiveworktips #productivitytips #workfromhome #homeoffice #homeofficetips #selfimprovement #productive #worktips #laptopstickers #brandyourself #advertisingagency #arizona #dtphx #phoenixaz
  • We 💛 AZ local businesses, so it's tough to see them struggling due to the mandated restaurant shutdowns. Here are just a small handful of our favorites — and they're all offering delivery and take-out during this time, some even with great discounts and/or free delivery‼ Go grab some yummy food + support local!
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In order from left to right ➡️ @azwilderness ➡️ @dailydosegrill ➡️ @thehenryrestaurant ➡️ @ohsobrewery
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#WIDSIX #azbrewery #localfirstaz #localazrestaurants #azrestaurant #azsmallbusiness #azliving #arizonaliving #az #arcadiaaz #scottsdaleaz #phoenixaz
  • #FridayFavorites 👉 Social Media Manager Ana @ageezzyy loves hanging out at Elevate Coffee Co. This amazing spot was not only voted best coffee in North Phoenix, but they also donate a percentage of their profits to @water4kidsint, a nonprofit that drills wells in Uganda, India and the Philippines.
📍 @elevatecoffeeco
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#WIDSIX #adagency #remotework #focusonthegood #elevatecoffeeco #coffeecompany #phoenixcoffee #azlocalbusiness #dogood #workday
  • Spotted on a barista's water bottle at The Henry‼️👀 #slapawiddy
📍 @thehenryrestaurant
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#WIDSIX #brandedsticker #brandyourself #branddevelopment #adagency #PhxOG #phoenixaz #arizona #advertisingagency  #az
  • Sham-rockin' green #WIDSIX shirts for St. Paddy's day! 🍀 #LuckyAF #Shenanigans
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#WIDSIX #StPatricksDay2020 #StPatricksDay #StPaddys #adagency #marketingagency #digitalmarketing #socialmedia #socialmediamarketing #Instagram #squad #squadgoals #phoenixaz #azliving #arizona
  • #FridayFavorites 👉 Our graphic design wizard Mandy is a big fan of Swig (formerly known as The Soda Shop). "It’s got a great atmosphere," she said. "And the workers are super nice and chill!" Not only is it a great place to work, they've also got unique, delicious soda concoctions 🍹
📍 @thesodashop_
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#WIDSIX #azsodashop #sodashop #graphicdesigner #graphicdesign #webdesign #creativeprofessional #adagency #design #adagencylife #azlocalbusiness

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