// WIDSIX WRITTEN WORD //

The Power of Infographics

in·fo·graph·ic /ˌinfōˈɡrafik/ noun a visual image such as a chart or diagram used to represent information or data. “a good infographic is worth a thousand words”   Infographics are all the rage in the design and development world nowadays. And it’s clear to see why: they encompass everything that is hip in the modern age of marketing. Impressive visuals combined with helpful tidbits of information, presented in a simple and…

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// WIDSIX WRITTEN WORD //

How to Build Your Email List

Email messaging is one of the best ways to reach a large audience because not only is an email fairly straightforward and quick to whip up, it’s also extremely cost effective. But sending mass emails is only effective when you have an actual mass of people to send those emails to. And when email databases lose around 22.5% of subscribers each year, it’s one-hundred percent necessary to have a continuous…

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Despite Facebook’s significant scandal making headlines in early 2018, the company itself has not stopped growing even with the threat of data breaches. In fact, according to Facebook’s 2018 Fourth Quarter earnings report, the platform saw a 9% increase of daily (DAU) and monthly (MAU) active users, bringing the new average DAUs to 1.52 billion and MAUs to 2.32 billion this past year. Facebook is far from dead and buried,…

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“If you think it’s expensive to hire a professional to do the job, just wait until you hire an amateur.” — Red Adair Over the past few years, there has been a rise in DIY-style website builders that cater to anyone from the everyday individual to massive companies. And it makes perfect sense why these tools would catch on. They’re simple, easy to use, sharp looking, and they save you…

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The worst thing you can do for your brand is hire a marketing agency that will produce cookie-cutter content for an exorbitant price. Not only will your fans be able to tell that you’re speaking to them through generic copy-and-paste methods, but you’ll end up wasting precious advertising funds in the process. And when you’re a sports team looking to gain traction with potential new fans or marketing any kind…

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